We live in an age of “drag and drop” websites and DIY webmail campaigns. However, just because you can do something in-house, doesn’t always mean that you should. As you build your business, you’ll need to build your IT systems out, whether that’s something that you are comfortable with or not.
Depending on your own skills, the nature of your business, and the size of it, different solutions are going to present themselves as the right fit. Is it time for you to upgrade?
Do It Yourself
When you are a solo-preneur or have a small team, there isn’t as much pressure to have a developed IT system. You likely work from some cloud “team management” or “task management” software that makes fiscal sense to you with limited customizable options but affordable month-to-month flexible packages. Talk to other members of your business community who are at a similar stage and see what they are using and liking.
Once your team surpassed the number of fingers on your hand, you will likely have to hire someone to take care of your IT full-time. Whether it’s for setting up the architecture behind the scenes, web work, managing the network, or monitoring for security threats, it’s no longer something that you can “add on” to another position. At this point, you actually might need more than one person on the IT team. It could be time to benefit from managed IT solutions that have experience with companies like yours. They are always on call for your needs, and though not physically present in your office, are available remotely for any troubleshooting or projects.
No one hired “computer guy” will help you now. You will need an entire branch of your staff dedicated to IT, and you might even find “IT subject matter experts” in other departments, whether that’s ecommerce, marketing, graphic design, or HR. IT is so entwined into our everyday lives, both personally and professionally, that the more IT specific knowledge you have spread between your staff members, the better.
While there’s no need for you to go out and invest in an expensive networking system and software contracts just yet, seriously evaluate where you are in your company’s growth and see what makes the most sense for you. Remember, as the founder, you are the best at your core business. It’s your job to do that- well that, and find the perfect person, or company, to be responsible for your IT.